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Exchange in a small city vs capital: advantages and disadvantages by objective

written by
Natasha Machado
25/7/2025
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5 min
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The choice of destination goes far beyond the country, it determines your cost of living, professional opportunities, cultural experience, and even your personal development. Let's explore how this decision varies depending on your specific objectives.

Why location matters so much in the exchange

The exchange experience is directly shaped by the environment where you live. Capitals offer a fast pace, intense cultural diversity, and numerous professional opportunities, while small cities provide more authentic cultural immersion, reduced costs, and closer interpersonal relationships.

As highlighted by our analysis of the best cities to study in Spain, the difference between studying in Madrid versus smaller cities like Salamanca can represent up to 40% of the variation in the cost of living, but with completely different experiences.

Objective: Learn language and cultural immersion

Small towns: total immersion

Advantages:

  • Authentic cultural immersion: Lower presence of tourists and other exchange students
  • Closer relationships: Easy to create lasting links with locations
  • Intensive language practice: Lower probability of finding Portuguese speakers
  • Reduced cost of living: Savings of 30-50% compared to capital
  • Peaceful pace of life: More time to absorb local culture

Disadvantages:

  • Fewer cultural activities and entertainment
  • Less diversity of people and experiences
  • Limited accommodation and service options
  • Possible sense of initial isolation

Ideal examples:

  • Ireland: Cork or Galway instead of Dublin
  • Spain: Salamanca or Granada instead of Madrid
  • Germany: Heidelberg or Freiburg instead of Berlin

Capitals: diversity and dynamism

Advantages:

  • Linguistic diversity: Contact with different accents and language variations
  • Multicultural environment: Broad international experience
  • Superior educational resources: Libraries, museums and cultural centers
  • Support network: Established exchange student communities

Disadvantages:

  • High cost: Significantly higher spending on housing and living
  • Lower immersion: Easy to find Portuguese speakers
  • Fast pace: Less time for deep relationships
  • Competitiveness: More competitive and stressful environment

Objective: Career development

Capitals: center of opportunities

For those seeking study and work abroad, capitals offer undeniable advantages:

Advantages:

  • Concentration of companies: Largest number of multinationals and startups
  • Professional networking: Constant events, conferences, and meetups
  • Diversity of sectors: Opportunities in multiple professional areas
  • Higher salaries: Compensation generally 20-40% higher than smaller cities
  • Professional mobility: Easy to switch between companies

Disadvantages:

  • Intense competition: Increased competition for vacancies
  • High cost of living: As our guide shows about cost of living in Germany, Berlin and Munich cost 60% more than smaller cities
  • Urban stress: Traffic, pollution, and fast pace
  • Lower quality of life: Smaller spaces and less green areas

Small towns: specialized niches

Advantages:

  • Sectorial specialization: Many small cities are centers of excellence in specific areas
  • Lower competition: Easier to stand out professionally
  • Close professional relationships: More personal and lasting networking
  • Work-life balance: Less stress and more quality of life
  • Cost-benefit: Salary proportional to the cost of living

Disadvantages:

  • Limited opportunities: Lower diversity of vacancies and sectors
  • Restricted growth: More limited progression possibilities
  • Sectorial dependence: Vulnerability to crises in specific sectors

Objective: University studies

Capitals: resources and prestige

The main universities are generally concentrated in capital cities, offering:

Advantages:

  • Prestigious universities: Better rankings and international recognition
  • Academic resources: Libraries, laboratories, and advanced research centers
  • Academic diversity: Wide range of courses and specializations
  • Industry-academy connections: Partnerships with companies and applied projects
  • Rich student life: Numerous student organizations and activities

As evidenced by our analysis of the best cities to study in Canada, Toronto and Vancouver concentrate the main universities, but represent costs 50% higher than smaller university cities.

University cities: academic focus

Advantages:

  • Environment focused on education: The entire city revolves around the university
  • Student-friendly costs: Prices adapted to the university budget
  • Strong academic community: Close relationships between students and teachers
  • security: Generally safer than large urban centers
  • University tradition: Established academic culture

Disadvantages:

  • Limited options: Fewer universities and courses available
  • Restricted social life: Activities focused on the university environment
  • Limited internship opportunities: Fewer companies for practical experience

Comparison by destination

Germany

Capitals (Berlin, Munich):

  • Technological and financial centers
  • Renowned technical universities
  • Cost of living: €800-1,200/month
  • Opportunities in startups and multinationals

Average cities (Heidelberg, Freiburg):

  • Centennial university tradition
  • Consolidated student environment
  • Cost of living: €600-900/month
  • Focus on research and development

Canada

Provincial capitals (Toronto, Vancouver):

  • Business and Technology Hub
  • Globally recognized universities
  • Cost of living: CAD 1,500-2,500/month
  • Diversified labor market

As our comparison of shows quality of life for international students, smaller cities offer a more welcoming experience.

University towns (Kingston, Waterloo):

  • Environment focused on education
  • Recognized co-op programs
  • Cost of living: CAD 1,000-1,800/month
  • Strong international student community

Australia

Capitals (Sydney, Melbourne):

  • Economic centers of the country
  • Best universities in the world ranking
  • Cost of living: AUD 1,800-3,000/month
  • Opportunities in finance and technology

Regional cities (Adelaide, Perth):

  • Facilitated immigration programs
  • More affordable cost of living
  • AUD 1,200-2,000/month
  • Growing labor market

Spain

Capitals (Madrid, Barcelona):

  • Economic and cultural centers
  • Internationally renowned universities
  • Cost of living: €700-1,200/month
  • Opportunities in multiple sectors

Our analysis of The most expensive cities in Spain shows significant differences between capitals and smaller cities.

Historic cities (Salamanca, Granada):

  • Secular university tradition
  • Authentic cultural immersion
  • Cost of living: €500-800/month
  • Welcoming environment for students

How to make the right decision

Analyze your primary objectives

If you are looking for an international career:

  • Capitals offer more opportunities
  • Consider the ROI of the larger investment
  • Focus on cities with your sector of interest

If you want cultural and linguistic immersion:

  • Smaller cities provide a more authentic experience
  • Lower cost allows longer interchange
  • Longer lasting relationships

If you plan higher education:

  • Assess the institution's prestige versus cost of living
  • Consider specific programs available
  • Review research and internship opportunities

Consider your personal profile

For more extroverted people:

  • Capitals offer more social stimuli
  • Greater diversity of people and activities
  • Broader networking

For more introspective people:

  • Smaller cities allow gradual adaptation
  • Less overwhelming environment
  • Deeper relationships

Assess your budget

Limited budget:

  • Smaller cities extend their time abroad
  • Quality of life may be higher
  • Fewer unnecessary spending temptations

Flexible budget:

  • Capitals maximize opportunities
  • Investment may return faster
  • More diverse experience

Area-specific search

Some areas have specific concentrations:

  • Tech: Generally concentrated in capitals (Berlin, Toronto, Sydney)
  • Agriculture: Specialty cities (Queensland region of Australia)
  • Tourism: Smaller coastal cities (Costa del Sol in Spain)
  • Financials: Financial centers (Frankfurt, Toronto, Sydney)

Be Easy: find your ideal destination

Na Be Easy, we understand that each exchange student has unique objectives and different profiles. Our specialized team offers personalized advice to help you choose between a small city or capital, considering your specific objectives, budget, and personal preferences. With over a decade of experience, we guide you to make the right decision for your future. Contact us and discover which destination offers the perfect experience to fulfill your dreams abroad!

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Natasha Machado
Founder e CEO, Be Easy